Amazon Alexa+ Launches at $19.99, Free for Prime Members
Amazon's new and improved Alexa experience, Alexa+, starts at $19.99, or free for Amazon Prime subscribers. It’ll roll out in early access beginning next month in the U.S., and then will come to a wider group of users in waves over the subsequent months, Amazon said. As part of the launch, Alexa+ is debuting Alexa.com, a new web experience designed for “long-form” work.
- The introduction of Alexa+ represents a significant shift in Amazon's approach to artificial intelligence, positioning itself as a more substantial competitor in the market for generative AI-powered chatbots.
- How will the integration of Alexa+ with other Amazon services, such as its e-commerce platform and cloud computing offerings, impact the overall user experience and potential applications of this technology?