Amazon's Subscription-Based Alexa+ Looks Highly Capable—And Questionable
Alexa+ will be free for Prime members, $20/month for everyone else. Amazon is releasing its upgraded voice assistant service, Alexa+, to improve its conversational capabilities and provide a more useful experience for users. With the help of large language models (LLMs) and partnerships with various devices and services, Alexa+ aims to bridge the gap between what Alexa can do now and the potential of generative AI chatbots.
- The ability of Alexa+ to learn and recall user preferences, as well as its capacity to interpret shared documents, represents a significant shift in the capabilities of Amazon's voice assistant business.
- How will the increasing sophistication of AI-powered virtual assistants like Alexa+ impact traditional customer service models, particularly in industries where human interaction is still crucial?