Macy's Fourth Quarter Is Mixed and Its 2025 Outlook Is Tempered by Tariffs and Leery Shoppers
Macy's swung to a profit in the fourth quarter, though sales dipped with shoppers remaining cautious about spending. The company's quarterly earnings surprised Wall Street, but sales fell short of expectations due to uncertainty about consumer spending and new tariffs imposed by President Trump. Despite this, Macy's has been working on modernizing its stores, which appears to be paying off for some of its brands.
- The ongoing tariff tensions and cautious consumer spending pose significant challenges for retailers like Macy's, highlighting the need for companies to adapt their strategies in response to changing market conditions.
- How will the impact of these factors on consumer behavior and retail sales shape the overall trajectory of the US retail industry over the next few years?