Mixue: Bubble Tea Chain Bigger Than Starbucks Sees Shares Jump On Debut
Mixue's shares rose by more than 40% in their Hong Kong Stock Exchange debut. The company raised $444m (£352m) in the financial hub's biggest initial public offering (IPO) of the year. Mixue Ice Cream and Tea may be unfamiliar to many of us but the Chinese firm has more outlets than McDonald's and Starbucks.
- As a bubble tea chain that surpasses two global giants in terms of store count, Mixue is poised to capitalize on China's growing demand for convenience food and beverages.
- Can Mixue maintain its market momentum beyond its initial IPO success, or will it struggle to compete with established brands like Starbucks in the long run?