Starbucks to cut 1,100 Corporate Roles in CEO Niccol's Turnaround Push
Starbucks will eliminate 1,100 corporate roles as part of its turnaround efforts under new CEO Brian Niccol, who is pushing to simplify the company's structure and improve efficiency. The move, which will not affect in-store teams, aims to reduce complexity and drive better integration across the organization. By removing less popular beverages from the menu, Starbucks is also taking steps to streamline its offerings.
- This restructuring effort reflects a broader trend among large companies to reorganize their operations in response to changing market conditions and customer expectations.
- Will the success of this turnaround strategy be a model for other companies in the retail and consumer goods sectors, or will it prove too costly to replicate?