The iPad Air M3 Loses Its Appeal as Upgrades Get Costly
The new M3 iPad Air offers good value at $599 / £599 / AU$999, but it becomes less attractive when you start adding upgrades. If you’re doing that, buying an iPad Pro might make more sense. The iPad Pro starts at just $100 more ($999 / £999 / AU$1,699), which gets you an excellent tandem OLED display, Face ID, ProMotion refresh rates, up to 1,600 nits of peak brightness, and the M4 chip.
- Apple's pricing strategy may be contributing to the iPad Air losing its appeal when upgrades are considered, as the incremental costs start to erode the value proposition of the mid-range model.
- Ultimately, the decision between the iPad Air and iPad Pro comes down to personal preference and budget, but if you're willing to spend more for a premium experience, the iPad Pro is hard to beat.