The New Ray-Ban Meta Smart Glasses Design Is An Expensive Disappointment
Ray-Ban and Meta's new smart glasses design, created in collaboration with Coperni, features a translucent black frame and mirrored lenses, but fails to meet expectations with its lack of innovation. Priced at $549, the glasses do not offer significant improvements from previous models and instead resemble a reskin of existing designs. The limited edition's appeal is diminished by its high cost and the absence of unique features that would justify the price tag.
- This release highlights a growing trend in tech collaborations where style takes precedence over functionality, raising questions about consumer expectations in the evolving smart eyewear market.
- Will the lack of innovative design in this release deter consumers from investing in future smart glasses, or will brand loyalty still prevail?