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Toymakers Brace for Trump Tariffs: 'It's Killing Our Mojo'.

The announcement of a 20% tariff on toys made in China has left toymakers reeling, as they scramble to adjust their pricing strategies amidst rising costs. Many businesses, already operating on thin profit margins, are forced to reconsider their growth plans and pricing models to absorb the financial impact of the tariffs. The Toy Association is advocating for exemptions, warning that price increases could alienate consumers already frustrated by inflation in recent years.

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